Reward

One or more items, abilities, spells, or money given by a quest giver NPC for completing a quest. All quests tend to include XP as part of the reward.

Additional notes:
 * At lower levels, most rewards are items and/or money.
 * Sometimes a reward or part of the reward is another quest.
 * Some quests allow you to choose among reward items.
 * Most reward items will be bind on pickup, also known as Soulbound.
 * The completion of quests will also impact your reputation with particular factions, which can have further beneficial effects such as cheaper prices at vendors and access to special vendors such as mounts.
 * Some reward items may not be usable by your character (based on class usually).
 * At level 80 all quest rewards are money, based on XP usually gained from the quest